### Vodacom Vacancies – Executive Head: Group Brand
**Hiring Location:** Midrand
**Offered Salary:** Negotiable Price
**Experience:** 3 - 5 Years
**Gender:** Both
**Description:**
Join Vodacom on our journey to become the leading technology company empowering a connected society, delivering segmented propositions, and exceptional customer experiences within our ecosystem. Our vision is to connect for a better future and become Africa’s Most Human-Centric brand, achieved through meaningful differentiation and disruptive simplicity.
As the Executive Head: Group Brand, you’ll play a central role in overseeing and leading the brand portfolio across Vodacom Group Operating companies (Opco’s), ensuring alignment with Group brand strategy and global guidelines.
**Key Responsibilities:**
- Oversee and lead the brand portfolio across Vodacom Group Opco’s in line with Group brand strategy, frameworks, standards, and policies.
- Support Commercial outcomes through demand-led Brand initiatives.
- Drive understanding and adoption of the brand strategy and playbook across Opco’s, developing Purpose and Network and Technology Leadership themes.
- Implement consistent frameworks for tracking brand equity drivers and performance, recommending best practices for balancing performance marketing with brand building.
- Provide guidance for annual brand and sponsorship planning, driving stature, differentiation, and improved relevance with stakeholders.
- Lead Sponsorship initiatives spanning multiple Opco’s and support Employer Brand and EVP positioning.
- Leverage brand platforms and tools to enhance brand equity across Opco’s.
- Provide directional leadership and support on the brand portfolio, ensuring consistency and alignment with group business and brand strategy.
- Serve as a center of excellence, providing insights on trends, best practices, and frameworks to raise brand execution standards.
- Collaborate with Opco’s to improve brand governance and implement consistency in measurement and tracking.
- Coordinate brand and sponsorship initiatives to drive brand equity.
- Implement tools and systems to improve operational effectiveness and efficiency of the brand function.
- Lead and structure governance processes for the Brand community, ensuring compliance with Group policies and guidelines.
- Partner with internal Group functions and manage external stakeholders to align on deliveries and performance.
- Oversee planning and tracking of marketing activities across Opco’s.
- Provide inspirational leadership and coaching across Opco’s, offering best practice insights and recommendations.
**Ideal Candidate Profile:**
**Qualifications:**
- Bachelor’s degree.
- More than 10 years relevant experience in Brand Management and/or Marketing.
- Pan-Africa experience is advantageous.
**Core Competencies, Knowledge, and Experience:**
- Proven track record in Brand Management, Sponsorship Management, and Project Management.
- Experience managing a brand across multiple geographies.
- Strong financial and analytical skills.
- High experience in leading through influence and building strong relationships.
- Capable of working in a complex organization and building credibility across geographies.
**What We Offer:**
- Competitive incentive programs and comprehensive benefit packages.
- Retirement funds, risk benefits, and medical aid benefits.
- Cell phone and data benefits, along with exclusive staff discounts.
Join us in making a significant impact and driving innovation in the telecommunications industry. Apply now to be part of our dynamic team!
